Understanding Click-to-Browse and Click-to-Call in QR Codes
Learn how clickable QR codes work, their importance, and practical use cases. Understand the difference between click-to-browse and click-to-call capabilities. …
Updated September 9, 2023
Learn how clickable QR codes work, their importance, and practical use cases. Understand the difference between click-to-browse and click-to-call capabilities. Can You Click on a QR Code?
What is a QR Code?
A Quick Response (QR) code is a type of two-dimensional barcode that stores information in a matrix format. It was invented in 1994 by Masahiro Hara of Denso Wave Inc., with the primary goal of tracking parts during manufacturing. QR codes have since become widely used for various purposes, including marketing, advertising, and data transfer.
Can You Click on a QR Code?
The short answer is: no, you can’t click on a traditional QR code in the classical sense. QR codes are designed to be scanned using a smartphone camera or a dedicated QR reader app. When scanned, the code decodes the information stored within it, which can then be accessed by the user.
However, there’s a twist! With the advent of modern mobile devices and advancements in technology, it is now possible to create interactive QR codes that can be clicked on. These are known as “clickable” or “tappable” QR codes.
Importance and Use Cases
Interactive QR codes have numerous applications across various industries:
- Marketing: clickable QR codes can lead users directly to a website, landing page, or online store.
- Advertising: interactive QR codes can be used in print media, such as magazines, posters, or billboards, to engage with customers.
- Event Management: clickable QR codes can be used for event tickets, registration forms, or even voting systems.
- Data Transfer: interactive QR codes can facilitate the transfer of files, documents, or even money.
Step-by-Step Explanation: Creating a Clickable QR Code
To create a clickable QR code, you’ll need to follow these steps:
- Choose a Platform: Select a platform that supports clickable QR codes, such as Google Tag Manager (GTM), Adobe Creative Cloud, or a dedicated QR code generator tool.
- Design the QR Code: Create a unique and visually appealing QR code using your chosen platform’s design tools.
- Add Interactivity: Configure the QR code to link to a specific URL, web page, or online service.
- Generate the QR Code: Once configured, generate the clickable QR code.
Practical Uses of Interactive QR Codes
Here are some real-world examples of interactive QR codes in action:
- Retail: A clothing store uses a clickable QR code on its packaging to link customers directly to their website, allowing them to purchase online.
- Healthcare: A hospital uses an interactive QR code on patient information cards to access medical records or schedule appointments.
- Education: An educational institution creates a clickable QR code for students to access course materials, assignments, or online resources.
Conclusion
In conclusion, while traditional QR codes are not clickable in the classical sense, interactive QR codes have revolutionized the way we engage with information. With the ability to click on a QR code, businesses and organizations can now create immersive experiences that drive user engagement, increase conversions, and facilitate seamless data transfer.
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