How to Make a QR Code for Google Reviews
Learn how to create a QR code that links directly to your Google My Business listing, encouraging customers to leave reviews and improve your online reputation. …
Updated September 9, 2023
Learn how to create a QR code that links directly to your Google My Business listing, encouraging customers to leave reviews and improve your online reputation. Make a QR Code for Google Reviews: A Step-by-Step Guide
What is a QR Code?
A Quick Response (QR) code is a type of matrix barcode that can store information, such as text, URLs, and contact details. It was invented in 1994 by Masahiro Hara of Denso Wave, a Japanese automotive components manufacturer.
Importance and Use Cases: Why Make a QR Code for Google Reviews?
QR codes have become an essential tool for businesses to promote themselves online and encourage customers to leave reviews on platforms like Google. A QR code for Google reviews can be used to:
- Promote your business on the go
- Encourage customers to leave reviews directly from their mobile device
- Increase visibility in search engine results
- Drive more traffic to your website or landing page
Step-by-Step Guide: How to Make a QR Code for Google Reviews
Step 1: Choose a QR Code Generator Tool
To create a QR code, you’ll need a generator tool. There are many free and paid options available online, such as QRCode Monkey, QRCodeGenerator.org, or GoQR.me.
Step 2: Select the Type of Information to Store in Your QR Code
In this case, we want to store the URL for your Google reviews page. You can also add other information like contact details or a short message if you wish.
Step 3: Add Your Google Reviews URL and Choose the Design Options
Copy and paste the URL of your Google reviews page into the generator tool. Then, select the design options that suit your brand’s identity. This may include the color scheme, shape, size, and logo.
Step 4: Customize the QR Code to Match Your Branding
Some QR code generators allow you to customize the appearance of your QR code by changing colors, adding shapes, or modifying the layout. You can also upload a custom image as the background for your QR code.
Step 5: Test and Download the Generated QR Code
Before downloading the generated QR code, test it to ensure that it scans correctly on different devices. Some generators may provide a scanning tool within their platform.
Step-by-Step Example of Creating a QR Code for Google Reviews
Here’s an example using QRCode Monkey:
- Open QRCode Monkey and select “QR Code” from the available tools.
- Paste your Google reviews URL into the
Content
field, which is located at the top of the page. - Choose the desired color scheme by clicking on “Colors” in the navigation menu.
- Select a shape that matches your brand’s identity. For instance, if you’re promoting a restaurant, choose a shape that resembles food or a plate.
- Adjust the size and background options to fit your branding requirements.
- Upload your company logo as the background image.
- Click “Create QR Code” to generate the code.
Once generated, download the QR code in PNG format. Save it for use on flyers, business cards, or social media platforms.
Step 6: Display Your QR Code Where Potential Customers Will See It
Place your QR code in locations where potential customers are likely to see it, such as:
- On marketing materials
- Near entrance points of businesses
- On product packaging
Real-World Examples and Best Practices
Here are some real-world examples of successful Google review campaigns that used QR codes effectively:
- Place QR codes near entrances: Restaurants can place QR codes next to door handles or on the door itself.
- Display QR codes in-store: Retailers can display QR codes in-store, ideally near cash counters or checkout lanes.
- Use QR codes on product packaging: Companies can use QR codes on product packaging as an added value for customers.
Conclusion
Creating a QR code for Google reviews is a straightforward process that involves selecting the right generator tool and customizing the design options to match your branding requirements. By following these steps, you’ll be able to create effective QR codes that encourage potential customers to leave reviews directly from their mobile devices.